Performance Marketing Manager - Paid Media / APAC

About the RoleWe’re hiring a senior performance marketing professional to lead paid media programmes across Asia Pacific. This role owns the end-to-end lifecycle of paid campaigns—from planning and launch through optimization and stakeholder reporting—to drive measurable business growth.What You’ll DoPlan, execute, and continuously optimize paid media campaigns across multiple channels and marketsOwn full-funnel programmes spanning brand awareness, consideration, and lead/demand generationBuild and manage media plans, channel mix, audience strategies, and campaign roadmapsMonitor performance and turn data into actionable insights for internal stakeholdersManage campaign budgets and ensure spend is paced efficiently to performance goalsOversee day-to-day campaign operations including ad trafficking, QA, and optimisation testingPartner cross-functionally with marketing, sales, web/tech teams to ensure campaigns are measurable (tracking, landing pages, analytics integration)Manage external agencies and vendors to deliver integrated campaign executionStay current on industry best practices, platform updates, and emerging ad technologiesWhat You’ll BringStrong background in paid media / performance marketing with regional campaign experienceExperience running B2B digital campaigns and understanding of user journeys and lead flowsHands-on capability in paid social + paid search, and familiarity with programmatic is a plusConfident with KPI ownership (e.g., CPL, conversion rate, lead quality, ROI) and optimisation frameworksComfortable working across multiple campaigns simultaneously with strong attention to detailAble to communicate performance clearly to different stakeholders (marketing, sales, leadership)Exposure to programmatic platforms and audience activation/retargeting strategiesFamiliarity with web analytics, dashboards, and marketing performance reporting toolsKnowledge of first-party audience segmentation using CDPs/DMPs and lead distribution workflowsInterested candidates, who wish to apply for the advertised position, please email us an updated copy of your resume.We regret that only shortlisted candidates will be notified.EA License No.: 01C4394By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at https://www.persolkelly.com.sg/policies. You acknowledge that you have read, understood, and agree with the Privacy Policy