SENIOR MANAGER FOR MARKETPLACE & QUICK-COMMERCE

Job SummaryLead the management and growth of e-commerce platforms by planning and executing targeted sales and marketing strategies. Drive customer engagement and sales conversion through data-driven insights and effective marketplace campaigns.ResponsibilitiesManage and update website(s) by uploading products and coordinating website development to ensure accurate and appealing online presenceDevelop and implement sales and marketing strategies tailored for online marketplaces and e-commerce platforms such as Lazada, Shopee, and Shopify to achieve sales targetsPlan and execute marketing campaigns on individual marketplaces to increase store exposure and drive sales growthConduct market research on trends, audience behavior, competitors, and consumer journeys to inform marketing strategies and improve engagement and conversion ratesAnalyze customer insights and create detailed briefs to support new product development aligned with market needsUpload and maintain content on various online marketplaces, including product images, store banners, and descriptions, ensuring consistency and qualityParticipate actively in e-marketplace campaigns and promotions to maximize store visibility and sales performanceManage e-commerce site inquiries and customer comments promptly and professionally to enhance customer experienceReview Google Analytics data to identify opportunities for improving conversion rates and optimize e-commerce performance using data-driven techniquesPerform additional duties as assigned by management to support business objectivesPreferred competencies and qualificationsDiploma in Business, Marketing, or related fieldsMinimum 4 years’ experience in developing and implementing digital marketing strategiesKnowledge of various digital marketing channels to effectively reach target audiencesFamiliarity with web design, web development, and HTML to support website management (considered a bonus)Strong communication and interpersonal skills to collaborate across teams and engage customersProject management skills to coordinate marketing initiatives and meet deadlinesProficiency in verbal and written English to ensure clear communicationAbility to work effectively under pressure and meet tight timelines