Head of Business & Growth - GoPay Later
GoTo Group · Indonesia
About the Role
As Head of Business & Growth for GoPay Later, you’ll own the growth of product by combining business understanding, data, and customer insights to find where the next wave of growth and opportunity will come from. You’ll turn those opportunities into go-to-market plans across product and marketing and drive them from strategy through execution and measurement, with clear accountability. Lead the team, set clear direction, and develop people to deliver aspirational goals.
What You Will Do: Own GoPay Later’s growth strategy and targets for users, transactions, and GTV, and translate them into a clear strategy of prioritized initiatives.
Identify new growth opportunities through data analysis, customer research, and market understanding, including new user segments, use cases, merchants, and ecosystem touchpoints.
Develop go-to-market plans for new and existing initiatives, marketing campaigns, and partnership levers.
Develop the product roadmap, leveraging customer insights and data to decide which features and improvements to build and in the right order of priority.
Drive cross-functional execution with Marketing, Product, Risk, Engineering, Compliance, Legal, and Finance, aligning priorities and removing blockers to get initiatives live.
Work with the credit risk team to balance growth with credit quality, ensuring initiatives grow the portfolio responsibly.
Lead and develop a high-performing team.
What You Will Need: 8+ years of experience in business growth, strategy, or product/business management roles in the BNPL or consumer lending industry.
Proven track record of driving measurable growth in user, transaction, or revenue metrics for a consumer product.
Solid understanding of credit products and the trade-off between growth and risk.
Strong data analytical skills; comfortable working hands-on with data to find insights, size opportunities, and evaluate impact.
Experience taking initiatives end to end, from opportunity identification and GTM planning to execution and post-launch measurement.
Ability to lead and influence cross-functional teams without direct authority, including with senior stakeholders.