Digital Growth & Social Media Strategist

Jj Group · Indonesia

Sector
Apps & Platforms
Function
Growth & Marketing
Level
Mid-Level
Employment type
Full Time
Posted
2026-10-17
Source
techinasia

DIGITAL GROWTH & SOCIAL MEDIA STRATEGIST

JJ Group Jakarta Digital & Creative Workshop | Full-time | On-site, Jakarta Salary: IDR 10,000,000–15,000,000 gross per month

As we develop new business, we are building an AI-first team focused on practical execution and measurable business outcomes. We are looking for Digital Growth & Social Media Strategist who can turn business objectives into campaigns, execute them, and use evidence to improve results.

You will report directly to the CEO and collaborate with our Brand & Marketing, Creative, and Tech teams. Your initial focus will be one priority brand, with agreed objectives and resources.

YOUR RESPONSIBILITIES • Develop digital and social media plans based on audience insights, business goals, and the customer journey. • Create campaign concepts, content calendars, copy, and production briefs; coordinate assets with Creative and manage publishing. • Monitor community interactions and enquiries, record relevant leads, and coordinate follow-up with the commercial team. • Set up, manage, and optimise paid campaigns on selected channels within approved budgets. • Test messaging, creative, audiences, and landing pages to improve lead quality and conversion. • Work with Tech to maintain reliable tracking and lead-source attribution. • Deliver weekly reports covering results, spending, insights, challenges, and recommended actions. • Use AI to support research, ideation, analysis, and documentation, while checking accuracy, originality, and confidentiality.

WHAT WE ARE LOOKING FOR • At least 3 years of relevant experience in digital marketing, growth marketing, performance marketing, or social media strategy. • Evidence of campaigns you personally planned and executed, with a clear explanation of your contribution and results. • Practical experience managing at least one advertising platform, such as Meta Ads or Google Ads. • An understanding of social analytics, GA4, UTM tracking, lead quality, and conversion metrics. • Strong copywriting and content briefing skills. • The ability to explain decisions clearly, respond constructively to feedback, and keep stakeholders informed. • Practical experience using AI tools and reviewing their output. • Availability to work on-site in Jakarta. Experience in B2B marketing, professional services, business launches, SEO, or CRM is an advantage.

HOW SUCCESS WILL BE ASSESSED We will assess execution quality, relevant audience engagement, qualified leads, campaign efficiency, measurement accuracy, and improvements achieved through testing. Targets will reflect the agreed scope, starting conditions, and available budget.

HOW TO APPLY Apply through TIA Jobs or email to [email protected] with your CV. Please include portfolio links and two brief campaign examples covering: • The objective, timeframe, and approximate budget. • Your personal contribution and key decisions. • The results, measurement method, and lessons learned.

Confidential information may be anonymised. If confidentiality restrictions prevent you from sharing examples, please explain so we can arrange an alternative assessment. Please also include your expected gross monthly salary and notice period. Shortlisted candidates will complete a practical assessment and interview. AI tools are permitted during the assessment, provided you can explain your process and verify the output.

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