MARKETING DATA ANALYST (INTERNSHIP)
Nuffield Holdings · Singapore
Marketing Data Analytics & ReportingAnalyse social media and marketing performance metrics, including engagement rates, reach, impressions, follower growth, audience behaviour, and content interaction patterns.Track, compile, and report content performance data to identify trends, high-performing content, low-performing content, and areas for improvement.Prepare marketing analytics reports and observations to support content planning, campaign optimisation, and social media strategy.Review digital campaign results and provide insights on audience response, content effectiveness, and platform performance.Support the interpretation of marketing data to identify opportunities for improving content engagement and campaign performance.Content Creation & Media SupportAssist with content shoots, media organisation, and video editing for digital and social media use.Assist with graphic editing and ensure marketing materials are aligned with brand guidelines.Support the management of multilingual content, including translation tasks where required.Social Media Coordination & Community ManagementSchedule and monitor social media content to ensure timely and accurate publishing.Support community management by monitoring audience interactions, comments, messages, and engagement trends.