Product Marketing Manager (AI & Security Solutions)

Job SummaryWe are looking for a strategic and execution-oriented Product Marketing Manager (PMM) to support the positioning, messaging, and go-to-market strategy for our SaaS and AI-enabled products and solutions. In this role, you will deeply understand our customers, market, products, and emerging AI capabilities, and translate that insight into compelling narratives that drive adoption, retention, and recurring revenue. As the first PMM in this newly centralized function, you will design the blueprints for how Landi launches and manages its SaaS and AI-powered solutions globally.You will work cross-functionally with Product, Sales, Finance, Legal, Communication and Operations to ensure our solutions deliver clear value at every stage of the customer lifecycle.The Product Marketing Manager has the responsibility to define and support product positioning, messaging and value proposition of our SaaS and AI-enabled offerings. As the Product Marketing Manager in Landi Central the role will be to define go-to-market strategy for new solution launches, features, AI capabilities and external partners integration. He/She will conduct market, competitive and customer research to inform messaging and roadmap decisions, with particular attention to AI use cases, customer value, adoption barriers and evolving market trends.ResponsibilitiesBuild value propositions per segment, market and verticalCooperate with Product Management to influence product direction and prioritize customer needsOwn the Pricing and Packaging lifecycle; Collaborate with Finance and Product to define the subscription models that balance market competitiveness with high-margin SaaS profitability.Enable Sales teams with sales decks, battle cards, demos, pricing narratives and training — and go further than materials: actively push and animate the sales organization around the story through field engagement, deal support, and regular pipeline-facing touchpointsDefine and maintain the commercial structure of solutions portfolio (SKU, software bundles, service packages, options and add-ons)Assist in RFP/RFI responses and design tailored commercial offers if requiredShape and execute go-to-market strategiesCollaborate with Communication team on campaigns that drive pipeline, conversion, retention and expansionSupport customer lifecycle marketing including onboarding, adoption, retention, upsell & cross-sell initiativesGather and synthesize customer feedback to improve product-market fit and messagingConduct market analysis and competitive intelligence to ensure SaaS profitabilityOwn product marketing for AI-enabled features and solutions, translating AI capabilities into clear customer use cases, business outcomes and differentiated value propositionsPartner with Product, Engineering and relevant AI/technology teams to understand AI capabilities, limitations, roadmap and customer requirements, and bring market insights into product planningDevelop go-to-market strategies for AI-powered product launches, including target segments, use cases, positioning, messaging, launch plans, adoption programs and success metricsConduct AI market, competitor and technology trend analysis to identify emerging customer needs, whitespace opportunities and differentiation for Landi's solutionsCreate AI-focused sales enablement materials such as solution narratives, use-case decks, demos, battle cards, FAQs and objection-handling guides to support customer conversationsSupport customer education and adoption of AI capabilities by communicating practical use cases, expected business value and responsible-use considerations in clear, non-technical languageWork with Legal, Security and Product teams to ensure AI-related product messaging and go-to-market materials accurately reflect data privacy, security, governance and responsible AI considerationsEstablish and track key performance indicators for AI solution launches, including awareness, adoption, usage, conversion, customer feedback and commercial impact, and use insights to refine positioning and GTM strategyQualificationsMaster’s degree in marketing, Business, or a related fieldAt least 4-7 years of experience in product marketing or related roles within a SaaS or B2B software environmentProven track record marketing AI-enabled or intelligent-automation solutions in a B2B/B2B2C SaaS environment, with direct, hands-on involvement in getting deals across the lineA track record of pushing and animating a sales organization around a story — in the field with reps and prospects, not just producing collateral from behind a deskEntrepreneurial, high-energy operator profile: comfortable building a function and a narrative from a near-blank pageStrong understanding of SaaS business models, pricing, packaging and customer lifecyclesExperience launching SaaS products and features to marketAbility to simplify complex technical concepts into clear customer valueProven cross-functional collaboration skillsExcellent written, verbal, and presentation skillsExperience in Atlassian products (JIRA/Confluence) is a plusStrong understanding of AI/GenAI concepts and the ability to translate technical capabilities into customer-centric business value; hands-on technical development experience is not requiredExperience marketing AI-enabled, data-driven or automation products in a B2B environment is highly desirableFamiliarity with responsible AI, data privacy, security and AI governance considerations is an advantageNot required: a payments-hardware, POS-device, or terminal-manufacturing marketing background — this is a software/AI/solutions positioning role, not a hardware product marketing rolePreferred skillsExperience in B2B SaaS, familiar with Telecom and/or Payment, FinTech or Financial Services industriesExperience with competitive intelligence and win/loss analysis